50-75% OFF + $5-$20 DEALS → SHOP

50-75% OFF → SHOP

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The Fall Foundations Collection

elevated everyday essentials

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The Autumn Prelude Collection

Timeless styles. Rich neutrals. Effortless elegance.

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New Arrivals
Shop Denim

Meet the heart behind Simply Chic

Discover the story behind Simply Chic by Fetiche Boutique and why we're passionate about what we do.

Meet the heart behind Simply Chic

Discover the story behind Simply Chic by Fetiche Boutique and why we're passionate about what we do.

NEW

The Denim Edit

from everyday fits to making a statement

Sweet Dreams Start Here

Cute enough for bedtime. Cozy enough to stay in.

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Tennis Time Viscose Knit Pajama Short Set

Tennis Time Viscose Knit Pajama Short Set

$88.90

4 sizes
  • XS
  • S
  • M
  • L
Woman wearing a patterned shirt and shorts standing against a white wall.

Golf Scene Button Down Modal Short Set by Imbali Charleston

$88.90

4 sizes
  • XS
  • S
  • M
  • L
Woman wearing a white outfit with blue floral patterns against a neutral wall.

Charleston Toile Cotton Swiss Dot Crop PJ Set

$88.90

4 sizes
  • XS
  • S
  • M
  • L
Favorite Things PJ Set
Sale

Favorite Things PJ Set

$78.90 $39.45 50% off

4 sizes
  • XS
  • S
  • M
  • L
Woman wearing a patterned pajama set against a white wall
Sale

Happy 4th Blue Pajama Short Set by Imbali Charleston

$88.90 $44.45 50% off

4 sizes
  • XS
  • S
  • M
  • L
Two children holding a blue flag with 'USA all day' text against a white wall.
Sale

Happy 4th Pink Stripe Pajama Set Kids by Imbali Charleston

$38.90 $19.45 50% off

5 sizes
  • 2T
  • 3/4Y
  • 5/6Y
  • 7/8Y
  • 9/10Y

up to 75% off

Markdowns

50%-75% OFF

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SAHIRA, ALWAYS

the finishing touch to every look

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SAHIRA, ALWAYS

the finishing touch to every look

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Evie Necklace by Gina Carmen

Evie Necklace by Gina Carmen

$97.90
The Golden Riviera Knot Heel

The Golden Riviera Knot Heel

$46.90
Evie Necklace by Gina Carmen

Evie Necklace by Gina Carmen

$97.90
The Golden Riviera Knot Heel

The Golden Riviera Knot Heel

$46.90

FOR YOUR NEXT NIGHT OUT

Dressed Up, Your Way

Cocktails, date nights, dinner plans — elevated pieces made to wear together or styled your own way.


Shop the Golden Season

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The Shorts of the Season

Lace is having a moment.

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Golden Hour Edit

designed for now and the seasons ahead

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Habitual Effortlessly Polished Linen Skirt
Sale

Habitual Effortlessly Polished Linen Skirt

$78.90 $39.45 50% off

4 sizes
  • XS
  • S
  • M
  • L
The Golden Hour Wide Leg Pant
Sold out

The Golden Hour Wide Leg Pant

$78.90 $19.72 75% off

4 sizes
  • XS
  • S
  • M
  • L
Woman wearing a black polka dot dress standing against a white paneled wall.
Sale

Midnight in Paris Polka Dot Set

$139.90 $69.95 50% off

3 sizes
  • S
  • M
  • L
Person wearing a blue checkered top and white skirt with a brown crossbody bag.
Woman wearing a blue top and white skirt with a brown bag indoors.
Sale

Brooklyn Gingham Top by Steve Madden

$59.00 $14.75 75% off

4 sizes
  • XS
  • S
  • M
  • L
Buttercup Textured Set
Sale

Buttercup Textured Set

$129.90 $32.47 75% off

3 sizes
  • S
  • M
  • L
Habitual West End Denim Top
Sale

Habitual West End Denim Top

$98.90 $49.45 50% off

3 sizes
  • S
  • M
  • L

Day to Night Sets

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Woman wearing a green dress with a plain background
Woman wearing a light green dress standing against a white wall.

Sage Escape Leisure Set

$118.90

3 sizes
  • S
  • M
  • L
Woman wearing a navy blue sleeveless top and shorts against a white wall.
Sold out

Jet Set Black Lounge Set

$118.90 $59.45 50% off

3 sizes
  • S
  • M
  • L
White t-shirt with 'Mom's Favorite' text on a white background
Sale

The Cropped Moms Favorite by Favorite Daughter in Light Sage

$58.00 $39.00 33% off

4 sizes
  • XS
  • S
  • M
  • L
Beige t-shirt with 'Mom of the Year' text on a white background
Sold out

The Mom of the Year by Favorite Daughter in Gardenia/Light Sage

$58.00 $29.00 50% off

4 sizes
  • XS
  • S
  • M
  • L
The Favorite Daughter Embroidered Sweat Short in Gardenia Light Sage
Sale

The Favorite Daughter Embroidered Sweat Short in Gardenia Light Sage

$78.00 $39.00 50% off

4 sizes
  • XS
  • S
  • M
  • L
Woman wearing a cream-colored sweater and shorts set with text on a white background
Sale

The Favorite Daughter Embroidered Sweat Short in Gardenia

$78.00 $39.00 50% off

4 sizes
  • XS
  • S
  • M
  • L
Golden Hour Belted Romper
Sale

Golden Hour Belted Romper

$78.90 $19.72 75% off

3 sizes
  • S
  • M
  • L
The Tailored Wrap Romper-Ecru
Sale

The Tailored Wrap Romper-Ecru

$78.90 $19.72 75% off

3 sizes
  • S
  • M
  • L
The Tailored Wrap Romper -Light Lilac
Sale

The Tailored Wrap Romper -Light Lilac

$78.90 $19.72 75% off

3 sizes
  • S
  • M
  • L
Espresso Edit Dress
Sale

Espresso Edit Dress

$78.90 $19.72 75% off

3 sizes
  • S
  • M
  • L

“Styling women with confidence for 20 years.”

“Every piece is hand-selected with real women and real life in mind.”

“We’re here to help you feel confident, beautiful, and completely yourself.”

The perfect plus-one starts here.

RSVP yes

From garden ceremonies to black-tie celebrations, discover dresses designed to make every RSVP an easy yes.

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About

Simply Chic was built on faith, passion, and a love for serving others. For 20 years, I’ve been blessed to use the gifts God has given me to help women feel confident through personal styling and thoughtfully curated fashion.

Easy Returns

Hassle-free returns on eligible items.

Fast Shipping

Orders ship quickly from our boutique to your doorstep.

New Arrivals Weekly

Fresh styles added every week.

Buy Now, Pay Later

Instalments with 0% interest and no extra charges through Shop Pay